Sue started Rascals from the experience of her own journey with her Labrador retriever, Jimi Hendrix. Thanks to Jimi, Sue has learned the importance of understanding the ingredients in pet food products, as well as the growing need for healthy, biologically appropriate, readily available pet foods. Rascals has been built on an immeasurable love of our pets, which is an integral part of our business and our Mission. Our Vision is to provide continuous, caring support to our customers, and provide them with the knowledge and resources to care for and make informed decisions for their pets.
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