Satisfy your pup's sweet tooth with P.L.A.Y.'s Pup Cup Café Doughboy Donut toy! Available in two sizes, this pink confection features two squeakers in the doughnut's body for double the fun and a detachable crinkle sleeve for an extra layer...

Savor the slurp and serve up some steamy fun with P.L.A.Y.’s International Classic Slurp It Up! This plush noodle toy is too cute to keep on the shelf with its playful features like a hidden squeaker, satisfying crinkles and soft...

Blow your pup away with P.L.A.Y.’s Splish Splash Howlin’ Hair Dryer! This cutting-edge toy is a playtime marvel – featuring crinkles, a satisfyingly crunchy bottle, a tube squeaker and a sturdy t-shirt rope. Your pup’s playtime will reach a new...

Love it or hate it, bathtime is essential! Transform this essential routine into a playful experience with P.L.A.Y.’s Splish Splash Rub-a-dub-Tub. This toy is perfect for a post-bath tug-of-war game featuring delightful crinkles and a satisfying crunchy bottle. It’s so...

Picture this: your feisty feline brought you a “present” from outside. If you know this cat-astrophe all too well, give your feisty feline a furball to chase or some worms to dig for with the Feline Frenzy Critter Toy Collection!...

Indulge your pup's palate with P.L.A.Y.'s Pup Cup Cafe Mutt-a-rons toy! This delightful box of colorful macarons brings joy to your furry friend with three squeaky delights nestled in a crinkly blue box. Perfect for solo play or shared fun...

Embark on a nostalgic journey with P.L.A.Y.’s 80s Classics Plush Toy Collection, all set in the iconic family station wagon that defined the 80s. Playtime is bound to be "like totally radical" with this collection, featuring our first hidden bonus...

Embark on a nostalgic journey with P.L.A.Y.’s 80s Classics Plush Toy Collection. Transport yourself and your pup back to an era where achieving that perfect big hair look required shakable hairspray with giggle stick activation.  Key Benefits: Crafted with hand-made...

Embark on a nostalgic journey with P.L.A.Y.’s 80s Classics Plush Toy Collection, all set in the iconic family station wagon that defined the 80s. Whether you're Player 1 or Player 2, give your BFF a call and rendezvous at the...

Embark on a nostalgic journey with P.L.A.Y.’s 80s Classics Plush Toy Collection. Featuring the princess telephone, so your pup can engage in timeless chats and playful moments. Key benefits: Crafted with hand-made precision, a double-layer exterior, and reinforced stitching for...

Embark on a nostalgic journey with P.L.A.Y.'s 80s Classics Plush Toy Collection, cruising down memory lane in the quintessential family station wagon. Key benefits: Crafted with hand-made precision, a double-layer exterior, and reinforced stitching for extra durability, these toys are...

Introduce your pet to a blast from the past with P.L.A.Y.'s 90s Classics Game Bone toy, a throwback to the iconic handheld gaming era. This toy not only mimics the appearance of a classic Gameboy but also features a removable...